Isuzu, Number One Truck in Australia as well as in The NT
Airpower is proud to state that we have contributed to Isuzu Trucks maintaining their position on top of the Australian truck market for the 26th consecutive year with 31.9 per cent market share in the NT as at the year’s end in December 2014.
According to official Truck Industry Council (TIC) T-Mark industry reports, Isuzu finished 2014 with a total of 7,150 truck sales and just over 23 per cent market share, more than 10 per cent clear of its closest rival.
Beginning their reign as Australia’s top selling truck brand way back in 1989; Isuzu’s popularity has steadily increased ever since, with a commitment to performance and reliability as well as an impressive after-sales track record. For over three decades, the Isuzu brand has enjoyed fierce loyalty from its many satisfied customers, something Isuzu Australia Limited (IAL) Director and Chief Operating Officer, Phil Taylor, says has been hard-earned.
“We’re always looking for improved ways to deliver top quality products that are reliable, affordable and right for the job.”
“We are of course delighted to be in a strong position again at the start of 2015, and we thank our customers for their continued support.”
According to Isuzu Australia Limited (IAL) data, over 145,000 Isuzu trucks have been sold in Australia over the past 26 years, with approximately one in four trucks on Australian roads sporting the iconic Isuzu badge. And it’s little wonder too, with Isuzu boasting a model range of over 160 variants, and offering a vehicle for just about every vocational application imaginable.
Mr Taylor said, “Whilst the Australian truck market is a particularly competitive one, we will never stop adapting to change and striving to provide the most comprehensive product range and support services to the Australian road transport industry.”
“And as always, we won’t rest on our laurels either. Through innovative new products, like Isuzu’s telematics packages, we’re working to further develop our after-sales offerings.”